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Case Studies

Launched in June 2021, 25 universities have chosen Vepple as their platform to deliver exceptional virtual experiences to future students. The data shows that Vepple's power to personalise content based on user preferences works, with conversion of CTAs on personalised experiences up 57% and average session duration a whopping 106%.

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University of Bradford

By strategically gating their Vepple experience from May to December 2023, the University of Bradford achieved remarkable results, capturing a total of 2,300 leads. Impressively, 62% of these leads, amounting to 1,400 individuals, were entirely new to the university. And, 67% of the newly acquired have given consent for marketing to enable the university to nurture and convert throughout the rest of the cycle. .

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University of Central Lancashire

UCLan launched their Vepple platform to help showcase their multiple campuses whilst supporting their Open Day activities through live and on-demand content. In just one day visitors collectively spent 162 hours exploring the campus, and learning about the university by viewing campus videos, 360s, information and photography.

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Queen's University Belfast

Utilising our content migration bolt-on, QUB launched the first version of their virtual experience in just 5 weeks from the point of onboarding. With a bounce rate of less than 10% and average session duration around 6 minutes, users are clearly engaged with the experience they've built.

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Manchester Metropolitan University

MMU launched their Vepple platform to give prospective students a taste of the campus and city before booking onto a physical Open Day. With plenty of interactive content available, users have viewed on average over 17 pages per session.

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Cranfield University

Cranfield launched their Vepple platform to give prospective postgraduate students insight into their portfolio of specialised courses. This was delivered through an array of content with users' average session duration lasting over 9 minutes.

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Client image for image for "CRM, Content and Rich Media Manager"

One of the biggest successes for us in using Vepple for lead capture is simply the number of leads we've managed to generate through using the system the way we have. We started gating Vepple completely in May 2023, and up until mid-December 2023, that's given us 2,300 leads, of which 62% (1,400) are new to us, and of that 1,400, 67% have given us consent to market. In the space of just over six months, Vepple has given us 900 engaged leads that we can now market to and use to convert throughout the rest of the cycle.

Ros Kershaw

CRM, Content and Rich Media Manager,
University of Bradford

Client image for image for "Associate Director of Marketing and Student Recruitment"

We love our virtual experience, it looks great and we think it's sector leading. We were blown away when we ran our first virtual open day event on the platform in June 2020 - we have over 6,000 unique visitors in that one day and the average session duration was over 11 minutes. We are really pleased and can't wait to see the impact on our enrollment stats!

Lorraine Jones

Associate Director of Marketing and Student Recruitment,
Nottingham Trent University

One of the biggest successes for us in using Vepple for lead capture is simply the number of leads we've managed to generate through using the system the way we have. We started gating Vepple completely in May 2023, and up until mid-December 2023, that's given us 2,300 leads, of which 62% (1,400) are new to us, and of that 1,400, 67% have given us consent to market. In the space of just over six months, Vepple has given us 900 engaged leads that we can now market to and use to convert throughout the rest of the cycle.

Ros Kershaw

CRM, Content and Rich Media Manager,
University of Bradford

We love our virtual experience, it looks great and we think it's sector leading. We were blown away when we ran our first virtual open day event on the platform in June 2020 - we have over 6,000 unique visitors in that one day and the average session duration was over 11 minutes. We are really pleased and can't wait to see the impact on our enrollment stats!

Lorraine Jones

Associate Director of Marketing and Student Recruitment,
Nottingham Trent University

One of the biggest successes for us in using Vepple for lead capture is simply the number of leads we've managed to generate through using the system the way we have. We started gating Vepple completely in May 2023, and up until mid-December 2023, that's given us 2,300 leads, of which 62% (1,400) are new to us, and of that 1,400, 67% have given us consent to market. In the space of just over six months, Vepple has given us 900 engaged leads that we can now market to and use to convert throughout the rest of the cycle.

Ros Kershaw

CRM, Content and Rich Media Manager,
University of Bradford